Author - Sophie Troxell

Optimize Your Social Media Content: Sizing for Success

Whether it's an update to your Facebook Feed, a fresh Instagram Story, or a new video on your YouTube Channel, navigating the specific media sizes for your social network is a step you don't want to miss. Today, we're here to answer one of your most frequently asked questions. If...

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Creating A Voice For Your Brand On Social Media

So, What Is The Voice Of A Brand? Simply put, a brand voice refers to the personality and emotion used in an organization's communication. Your brand's voice is received and interpreted through the language, images, and content you share on your businesses’ social platforms. Establishing your voice in the early life of...

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Shop to Support: Black-Owned Businesses

Leave it to small business owners to exemplify hard work and perseverance - especially in these trying times. For black business owners, starting and running a successful small business comes with an additional set of challenges as many businesses owned by people of color are economically disadvantaged. According to Forbes,...

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