Establishing a Social Media Presence Makes Business Cents

So it’s likely you have at the very least heard of Facebook and Twitter, but maybe you are one of those companies that are unsure if utilizing social media can be a benefit for you.  In today’s tech-savvy society with ever increasing e-commerce, which is shifting...

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SCORE Salutes the First American Entrepreneurs, Our Founding Fathers

Washington, D.C. – This Presidents’ Day, SCORE, – www.score.org - mentors to America’s small businesses, honors the original American small business owners, our country’s Founding Fathers who continue to serve as valuable role models for entrepreneurs across this nation.  In addition to laying the groundwork for what our...

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SBA Launches Affordable Care Act Web Page & Blog

WASHINGTON – The U.S. Small Business Administration (SBA) today launched a new web page and blog dedicated to educating small business owners about the Affordable Care Act. The new tools will serve as a gateway for small business owners connecting them with information provided by SBA’s federal partners...

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How to Decide if Entrepreneurship is Right for You

How to Decide if Entrepreneurship Is Right for you was the title of a promo article from the Wall Street Journal’s website pumping an upcoming book by Colleen DeBaise.  I have no idea who she is and am positive she has good intentions with the article.  But I read...

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Why “Value” means “Profit” for Your Small Business

We all know that customers don’t pay for nothing, they pay for something. At the core of every purchase, customers aren't just spending cash and coin for your small business' product or service. They are really spending for value. The Value Gap Value is basically the the difference between what a customer...

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The Importance of Store Atmosphere

Following this year's EntreFest Conference for Iowa Small Business Owners, my Fiance Holly and I went to Galena, Illinois to do some shopping. I've never been to Galena before, but had heard a lot about it from co-workers and friends. Before I say anything else, Galena was...

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