Avoid these mistakes that business owners often make: 1) Ignoring your brand You put a lot of effort into your branding. Your social media efforts should carry the same message and branding. Inconsistent branding may confuse or turn off customers. 2) Putting in minimal or inconsistent effort Your social media efforts must be consistent and timely...
Seeking an answer to a question, what can a community do to draw young people to relocate and live in their community, I did some research. Though it is not comprehensively exhaustive, I did find some clues: Kiplinger, in its April 2013 publication, 10 great cities for new grads,...
Back by semi-popular demand (thank you to my 4 loyal readers, ok 3), we present the latest in our award winning Seinfeld on Startups column. Which award it was really isn’t important right now – instead let’s keep the focus on growing your firm. Today we are going...
So you want to start a business in Iowa and want to know what kind of business license you need to get started? Well, your search is over, because IASourceLink can help! The term “Business License” is a little misleading, at least in Iowa. It isn’t as simple as getting...
The Iowa Secretary of State is Iowa’s business portal. Since most businesses, apart from sole proprietors, must register with Secretary of State Paul Pate’s office (SOS), visits to the SOS website for organizations new to the state are ensured. However, all businesses, regardless of legal structure and organizational stage, can...
Thank you IASourceLink Resource Partners! The Iowa small business community is like no other. A support system for entrepreneurs with ideas and dreams of all kinds. IASourceLink is proud to fuel this community. We are thankful for the dedication and hard work from all of our resource partners and Iowa entrepreneurs....
The Idea: How to come up with a business idea? Let’s say you want to be an entrepreneur, but you are struggling to come up with the perfect idea. So what comes first? The problem? The solution? The want? The need? Do I need to be an inventor to be an...
Leadership Can Come From Anyone Forbes defines leadership as a process of social influence, which maximizes the efforts of others, towards the achievements of a goal. But, what does this really mean and when do you or can you consider yourself a leader? Ask yourself these questions: What does leadership mean to...
Facebook is becoming the go to way in order to learn about a business and what they do. Be sure that your small business has a healthy and mission focused brand on social media. Use Facebook to place your brand in front of the right people at the right time...
As you may have noticed, women of all backgrounds have been flooding the Instagram feed with the black and white selfie challenge accompanied by captions about “supporting women,” as well as the hashtag #WomenSupportingWomen. So, what sparked this movement? According to the New York Times, “Cristine Abram, a public relations and...
