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Buyer Personas: A Key Element of a Great Marketing Strategy for More Customers

Online Event

Knowing your customers, what is important to them, and their decision-making values when choosing to buy from you or a competitor is at the heart of an effective marketing strategy. Without a keen understanding of everything about your customers, your marketing will have a serious communication gap, causing them to go elsewhere. Learn the key questions to ask and choose from various approaches to get the answers.

Free
Event Series Open Coworking at Vault

Open Coworking at Vault

Vault Coworking and Collaboration Space 415 12th Ave SE #201, Cedar Rapids, IA, United States

Come see what coworking is all about and spend a day immersed in the creative community! When 1 Million Cups is in Cedar Rapids, we'll also do free cowork Wednesday all day. It's a great way to learn about coworking and meet Vault members if you're new to the community, or just hang out if you're a regular #1MC attendee.

Free

How to Get a Small Business Loan: A Step-by-Step Guide

Online Event

Understanding how to get a small business loan is essential for business owners at all stages of growth. However, finding business funding can be a daunting task if you’re new to the world of business financing. That’s why we have invited a financial expert to walk you through the basics of how to get a small business loan.

Free

Des Moines Lyceum: In the Time of the Metaverse, What Does It Mean to Live in the “Real World”?

Gravitate 500 Locus St., Des Moines, IA, United States

While the Metaverse is an idea in its infancy, billions of dollars are being spent on developing virtual and augmented reality technology. What does the future hold in store for us in terms of virtual technology? What could it mean for our relationships to nature and to each other? What might we gain, what might we lose?

Free

NAWBO Iowa Lunch Program

Monterey Training Center 7780 Office Plaza Drive Suite 140, West Des Moines, IA, United States

The April NAWBO Iowa lunch program will feature David J. Gion, who will talk about Better Ballot Iowa.

Learn more about the process in Iowa and how that affects small businesses.

*Also please bring your own lunch

$10

Export Crating & Packing

Online Event

Whether you are new to exporting or experienced and want to refine your skills, this webinar will build your knowledge on international packing & crating. During this webinar Lisa Waller, President of BDG International will discuss best practices and emerging trends in export crating & packing.

Free

Always Ready: Getting Ready

Online Event

Getting started in your small business journey can be daunting…let us help you make the process and little easier as we outline some basic steps to Getting Ready!

What are the first steps needed to business ownership?
What’s a business plan and why do you need one?
What are the various types of legal business entities?
How do you register your business?

Free

Wearable Technology for Your Workforce

Economic Development Core Facility 1805 Collaboration Place, Ames, IA, United States

Being a reputable employer can be a key to attract and retain your workforce. This interactive event will highlight technology solutions that can help companies combat workforce challenges. See first-hand how wearable technologies like wearable sensors and exoskeletons can help you identify and address ergonomic issues and increase safety.

Learn the advantages and roles these technologies can play in your company. This includes improving retention, improving engagement, and building a company culture.

Free

5 Strategies to Run a More Efficient Business

Online Event

Starting and running a small business is no small task, but with the right strategies and tools, you can streamline your processes, increasing your productivity and ultimately leading to more profitability.

In this webinar, our expert presenters will provide a framework to help you implement these five cost-effective strategies so you can optimize your operations and continue to grow your business.

You will learn:

How to streamline your workflow, eliminate redundancies, and improve your operational processes

How to increase productivity by prioritizing tasks and delegating responsibilities

How to identify financial inefficiencies and make the most of your current resources

Free

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*We reserve the right to publish events on an individual basis. All events must be business related, non-sales with a focus on educating and benefiting the business community.