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How To Create A Marketing Plan For Your Small Business

Online Event

Are you overwhelmed by all the marketing choices for your business? Not sure how or where to spend your time and money? It sounds like you need a marketing plan! Without a plan in place, you could potentially waste thousands of dollars and hundreds of hours trying to grow your business.

In this webinar, professional marketing coach and expert Patty Ross will help you create a marketing plan, define your brand, determine your audience and find where to advertise to get a positive return on investment.

Free

National Consumer Protection Week Webinar

Online Event

Join the Iowa Secretary of State’s Office and the Iowa Attorney General’s Office on Wednesday, March 8th, at 10:00 a.m. CST for a free webinar to discuss important issues affecting both businesses and consumers across the state.

This webinar has been approved for one hour of Continuing Legal Education (CLE) credit.

Registration is required through Eventbrite, and the link to access the webinar will be sent via email prior to the event. Please monitor your email for updates.

Free

Start Something Passive Income Series: Drop-Shipping & Affiliate Links

Online Event

During this installment of the Start Something Passive Income Series, Brady Trent will share tips and tricks on how to take advantage of the convenience of drop-shipping and learn how to earn a commission by promoting your favorite products using affiliate links.

Free

Always Ready: Business Plan

Online Event

Turn your dream into a plan with this small group, one-hour business planning class. The Iowa Center staff will help you kickstart your business plan by providing you a road map on completing your plan and taking the next steps towards business ownership. Also connect with other aspiring small business owners to refine your business ideas as you put them into real plans. This class is for aspiring small business owners who need a business plan to start moving forward with their idea now.

Free

Women’s Mentoring Event 2023

West 48 - Blue Compass 1601 48th St. #100, West Des Moines, United States

Join the Grimes, Johnston, and Urbandale Chamber as we come together for networking, coaching, and mentoring sessions from the region's most influential business leaders. This event will allow you to try out what a mentoring relationship might be like and gain insightful advice from regional leaders. These events are designed for women to find inspiration and guidance on their careers. All events are open to anyone in the Greater Des Moines (DSM) community who would like to network and further their professional development.

$35

Always Ready: Financials

Online Event

Running a small business requires more than having a passion and a vision. To be successful you need to have your financials in order. Unless you are familiar with bookkeeping basics, you might not know how crucial having the right financial documents are to your success.

Join The Iowa Center staff as we go over the most useful and important financial documents for your small business.

Free

Buyer Personas: A Key Element of a Great Marketing Strategy for More Customers

Online Event

Knowing your customers, what is important to them, and their decision-making values when choosing to buy from you or a competitor is at the heart of an effective marketing strategy. Without a keen understanding of everything about your customers, your marketing will have a serious communication gap, causing them to go elsewhere. Learn the key questions to ask and choose from various approaches to get the answers.

Free

Always Ready: Getting Ready

Online Event

Getting started in your small business journey can be daunting…let us help you make the process and little easier as we outline some basic steps to Getting Ready!

What are the first steps needed to business ownership?
What’s a business plan and why do you need one?
What are the various types of legal business entities?
How do you register your business?

Free
Event Series DreamMaker

DreamMaker

Online Event

Writing a business plan can be intimidating. You’re juggling market research with competitor analysis, financial projections with marketing strategies. With so much to consider and organize, it’s easy to lose your drive.

DreamMaker Virtual makes it simpler.
Here’s what you’ll do during this 8-week online course:

Work to develop your business plan
Access online material as well as group + one-on-one virtual support
Build your professional network
Connect with others working toward the goal of business ownership
Learn from guest mentors (including CPAs, attorneys, marketing experts and other small business owners)

$250

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*We reserve the right to publish events on an individual basis. All events must be business related, non-sales with a focus on educating and benefiting the business community.