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IASourceLink Blog

Cyber Security Tips for Small Business Owners

Recently, there's been a lot of discussion about cyber security. Even as you read this, the Black Hat "hacking" Conference is in full force, McAfee just released a notice about a huge cyber espionage attack (codenamed "Operation ShadyRAT," and of course we can't forget Murdoch's phone hacking scandal. Here are a just a few easy things you can do to better protect yourself from cyber attacks to your business computer(s).

One more Google Freebie!

There are plenty of tools which can help you create and gather feedback via surveys for free, like SurveyMonkey, however did you know you can create your own custom survey form via Google Docs?

Google Tools for Business, Blog Series - Part 5

Many small businesses underestimate the power of visual storytelling to market their business products or services. I hear from lots of entrepreneurs who believe it's too complicated, or they just don't know where and how to start.

Google Tools for Business, Blog Series - Part 4

Google Alerts and Google Reader are two of my favorite online tools. When these two tools are used at their full capacity, you can virtually monitor almost everything going on online about your brand, business, or yourself.

Google Tools for Business, Blog Series - Part 3

We are half way through the Google Tools for small business owners with websites. We've already covered Gmail and Google Analytics. Now I want to focus on Google Webmaster Central.

Google Tools for Business, Blog Series - Part 2

Website analytics used to be a very costly and confusing addition to a website. Not anymore. With Google Analytics, you can see how many people are visiting your website, where they are located, and even what search terms they used to find you.

Using Social Media Contests Internally to Build Brand Awareness

I rarely care much about promoted tweets, but the latest I received via one of our social media accounts from @DaveKerpen moved me to write this short blog. Dave is CEO of Likeable.com. In an effort to grow Likeable, he devised the following experiment with his staff:

Want free publicity for your small business? Help a Reporter Out!

A few months ago, I joined an online service called Help a Reporter Out (HARO). Help a Reporter Out was created to link reporters across the US with experts in a wide variety of fields.

The Importance of Business Disaster Planning

The recent tornado that struck Mapleton, Iowa should serve as a somber reminder to us all the importance of business disaster planning.

Twitter 101: The Basics

Twitter can be a very exciting and profitable business tool, when used properly. I would first nail down the basics of Twitter through the website (http://twitter.com), then look at incorporating 3rd party applications to make life easier. This post will cover all the basics to get you started!

              
             

 

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