Midwest Social Media Summit

Midwest Social Media Summit

Four Iowa organizations have partnered to bring training to small businesses in using social media as an effective marketing tool to use to grow their business.  Webster City Area Chamber of Commerce, Clear Lake Chamber of Commerce, Social Connections LLC and NIACC John Pappajohn Entrepreneurial Center all received requests for social media training and came together to bring experts in the small business arena who are using social media effectively.

Saturday, October 24 from 8:30 am to 3:30 pm at the Muse Norris Conference Center on the NIACC Campus in Mason City you’ll be able to attend the Social Media Summit for Small Business.  You can register online at www.marketingmidwest.town.

We’ve been building this conference all year and are dedicated to bringing in presenters who contribute the most for small businesses.  These are people who’ve walked the walk and know how to use social media to the best advantage for small businesses,” said Sara Broers, primary for Social Connections LLC.

Speakers and topics include:

  • Shannon Latham:  Vice President of Latham Hi Tech Seeds and Enchanted Acres.  Using social media as another marketing tool for your small business.
  • Lori Lite, Stress Free Kids — How social media marketing led to real world sales and fed the famous Shark Tank investorUsing Twitter as an effective tool.
  • Professor Kelli Bloomquist, Digital Mass Communication Iowa Central Community College  – Building Your Online Presence
  • North Iowa Bloggers – Assistance with setting up Facebook Business Pages
  • Darcy Maulsby, Farmer Paparazzi and rural marketer — Shoot! How to Dramatically Improve Your Social Media Photos
  • Noah and Brooke Kupcho, Wolftree Magazine – Instagram and building your business
  • Tony Halsted, Hoover’s Hatchery — How we used social media to reinvigorate a 70-year old family business to multiple year-over-year sales growth greater than 30%.
  • Small Business Panel – Tips, Suggestions, and Answers on Using Social Media as another tool in your small business arsenal
  • Scott Meyer, 9Clouds.com digital literacy for businesses —  Keynote Speaker Predictive Social Media: Growing Business and Changing a Community

If we were to bring these speakers in to work with our small businesses, it would not only cost us thousands of dollars, but many days of time away from their businesses.  It’s exciting to know that in one day our members can learn many new ways to market their business and leave with a toolkit to help grow their business,” said Tim Coffey, Executive Director of the Clear Lake Chamber of Commerce.

There are two tracks for attendees, Track A and Track B.  Track A is geared toward the beginner, however it will appeal to many listeners.  Shannon Latham, the Kupcho’s and Scott Meyer presentations will be given to everyone.  In addition, all attendees will leave with a digital toolkit to take this information home and be able to put into place things they’ve learned at the #marketingmidwest conference.

I can’t tell you how many times I’ve gone to conferences and came home and promptly filed the paperwork I received and didn’t use the information I learned.  We’re providing a digital toolkit that the attendee can take home and actually use.  Small businesses are extremely busy, we know that.  We’re looking at providing tools they can actually use to help their businesses grow, “ said Deb Brown, Executive Director of the Webster City Area Chamber of Commerce.

Seating is limited to 250 people and those seats are filling very quickly.  If you’re a small business owner and looking for ways to utilize the technology of social media to grow your business, this is the conference you want to attend. Visit www.marketingmidwest.town  and register today. Early Bird registration is $49.99 until September 1 and includes lunch.


Deb Brown, Chamber Director, Webster City Area

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